Entrepreneurship, Office, Retail
If you’re looking to engage audiences through digital marketing, video is the way to go. It is easy to view and just as important, easy to share. When it comes to creating and increasing brand awareness, video marketing has a track record for getting the job done....
Entrepreneurship, Office, Retail
Research tactics are a must-have item in your marketing toolbox. Knowing how to ask the right questions and get the right answers will provide you with the clear picture you need in order to pave the way toward long-term success. As an entrepreneur and small business...
Entrepreneurship, Office, Retail
Building your email subscriber list is a tried and true approach to expanding your reach while sharing your products and services. Email consistently ranks as one of the best marketing channels for ROI and still races ahead of other staples like social media. In...
Entrepreneurship, Office, Retail
If you’re a current small business owner or an aspiring incubator entrepreneur, this is as good a time as any to pursue your dreams. According to the Small Business Administration, there are 30.2 million small businesses in the United States, accounting for 47.5...
Entrepreneurship, Office, Retail
84 percent of small business owners indicate that they’re feeling optimistic about the future of their companies. Source: StartBlox As a business owner, the ultimate goal is to be successful (and profitable). Knowing how to measure that success can be the first step...
Entrepreneurship, Office, Retail
A smart and expertly executed sales process can guide your team in the right direction as they interact with, and sell to, your customers. These systems are put into place to ensure your salespeople never miss a crucial step or a customer acquisition opportunity....